ASICS, the global Japanese sportswear brand and Official Sports Goods Partner of the 15th NMDC Hyderabad Marathon, celebrated strong podium finishes from its athletes. Harmanjot Singh claimed first place in the Half Marathon, while Bhagirathi Bisht secured second in the Elite Women’s category. The 15th edition drew thousands of runners from across the country, underscoring the rising momentum of distance running in India.
Beyond the race course, ASICS brought the running community together at ASICS House, a dedicated post-race recovery zone designed to help athletes unwind and celebrate their marathon experience. The space featured a medal customisation station, photo booth and giveaways, creating an engaging hub for runners across categories. Along the route, members of the ASICS Run Club (ARC) energised participants at the Motivation Zone, cheering them on and keeping spirits high through the course.
Rooted in its ‘Sound Mind, Sound Body’ philosophy, ASICS also spotlighted the discipline, resilience and personal progress that define the running community. Through its campaign, the brand shared stories of everyday runners and their individual journeys, highlighting how running can strengthen both performance and everyday life.
The 15th NMDC Hyderabad Marathon marks another important chapter in ASICS’ long-standing engagement with India’s growing running ecosystem. Through partnerships with leading running platforms and a continued focus on innovation, the brand is helping shape a more performance-driven running culture in the country. Guided by its core philosophy, ASICS remains committed to supporting runners to move with greater confidence and purpose at every stage of their journey.
