The Fact Maker

Celebrity Cricket League 2023: ReelStar to be the official sponsor of Punjab De Sher

Sonu Sood, Hardy Sandhu, Amy Virk, Navraj Hans to represent Punjab 

New Delhi & Chandigarh:  India’s latest Web3 integrated social media platform ReelStar, has today announced its collaboration with the 9th season of Celebrity Cricket League as the official powered by sponsors of Punjab De Sher which is all set to begin from 18th February 2023. The Punjab team will be represented by the likes of Sonu Sood, Hardy Sandhu, Amy Virk, Navraj Hans.

Teams from eight different regions of India will compete in this season of CCL. Nineteen games will be held in six locations, including Bangalore, Jodhpur, Jaipur and Raipur. Among the teams in the competition are Punjab De Sher, Mumbai Heroes, Chennai Rhinos, Telugu Warriors, Bhojpuri Dabanggs, Kerala Strikers, Bengal Tigers, Karnataka Bulldozers.

This partnership aligns with ReelStar’s mission to democratize the media and entertainment industry and further opens the gates for the Indian media and entertainment industry as well as sports. The sponsorship of the Celebrity Cricket League is a significant milestone for ReelStar, as it marks the first time a token will be featured on a large scale. ReelToken which underpins the ReelStar app and ecosystem is based on a multi-blockchain platform and architecture. As a token, REELT is unique due to its integration with ReelStar’s proprietary technology stack which efficiently fuels the app’s ecosystem facilitating its seamless usage by both creators and consumers.

ReelStar aims to create India’s first multi-blockchain social media platform and ecosystem that reimagines how artists, creators, and fans will engage, collaborate, and jointly benefit in the growing media and entertainment industry. ReelStar is an ‘everything app’ – a functional, easy to use, private and secure social media, video streaming, messaging and payments platform that will help artists and aspiring talents to mint their own NFTs and monetise them.

Nick Bahl, Co-Founder, ReelStar, said, “We are excited to join hands with Punjab De Sher for this exciting season of CCL. Punjab has always been close to my heart as my family belongs here. Being a huge cricket fan myself, I can’t wait for the matches to start. ReelStar is a revolutionary app for the entertainment industry. With this collaboration we are hoping to entertain a wider range of audience.” 

Puneet Singh, Owner, Punjab De Sher, said, “On behalf of Punjab De Sher, I am very excited to welcome on board ReelStar as our ‘Powered by’ partner. I look forward to great branding association and partnership along the entire Celebrity Cricket League matches of Punjab De Sher. As a brand, I am sure we both will add value in making it a strong and niche brand. I am intrigued by ReelStar App features, and they will likely disrupt the digital media market soon. I whole heartily welcome on board ReelStar.”

Recently veteran cricketer Irfan Pathan launched ReelStar’s logo in Australia. It is also the title sponsor for Creator United Awards 2023 and the upcoming Nora Fatehi and Guru Randhawa’s The Unity Tour in Australia. ReelStar has raised USD 5 mn from just the first two stages of its Initial Token Offering (ITO), REELT. The ITO is capped at 5% of 15 billion tokens.