The Fact Maker

Delfrez continues its partnership with Kerala Blasters FC

Kochi : Kerala Blasters FC is excited to announce that they will be continuing their partnership with Delfrez for the second year in a row, for Hero ISL Season 9. Delfrez is Suguna Foods’ brand for processed poultry and mutton products.

Enjoy a new way of shopping for meat with Suguna’s Delfrez. Delfrez provides the luxury of selecting from a range of fresh chilled meat at your convenience, that is available in different types of cuts and quantities. The backbone of Delfrez is the processing plant which ensures the highest quality and hygiene standards are met when it comes to meat supply. The plants are FSSC 22000 certified catering to various domestic and international markets as per customer demands and have been focusing primarily on food safety and quality by adapting HACCP – Hazard Analysis Critical Control Point, GMP – Good Manufacturing Practices, and GHP – Good Hygiene Practices. One of the top 10 poultry companies in the world, it operates in 18 Indian states, and offers a range of poultry products and services.

Brand Quote from Delfrez – Mr MVR Krishna Prasad, Vice President, Suguna Foods said “We are excited to partner with the KBFC team for the consecutive second season of ISL. We launched the brand Delfrez last year and this was a perfect platform for us to showcase ourselves. KBFC has the highest fan club in the country and have played very well all these seasons. We will be leveraging the association this year with a strong marketing strategy, and we believe this would create a strong brand recall for our target audience. We look forward to a mutually exciting journey this season”

“We are delighted to welcome back Delfrez for a second year. The extension of this association gives us great confidence in our growth, not only as a sporting brand but also a medium for advertisement and awareness. We thank Delfrez for their belief in us and look forward to a fruitful year together,” said Nikhil Bhardwaj, Director, Kerala Blasters FC.