The Fact Maker

Hybe India Announces Nationwide Girl Group Audition

HYBE INDIA today announced that it has opened applications for a new girl group audition, with talent scouting scheduled from March 31 to July 31, 2026.

The audition invites female talent from across India—born between 2005 and 2011—to showcase their individuality and creativity across a range of performance categories. Application categories include vocals, rap, dance, acting, modelling, and more.

The decision to focus on a girl group is informed by a mix of online and in-person research conducted across India in recent years. Building on insights from a nationwide quantitative study of audiences in their teens and twenties, complemented by qualitative research across six key cities—both conducted in collaboration with Nielsen—HYBE INDIA found a clear aspiration among young Indian women for artists who reflect their voices and serve as inspirational role models. From this, HYBE INDIA identified an opportunity for a girl group to showcase ‘Harmony in Diversity’ while bringing authentic stories and voices of today’s Indian women to global audiences.

Damien Woochang Lee, CEO of HYBE INDIA, said the audition marks a meaningful first step in the company’s long-term commitment to the Indian market. ““India has never lacked talent or ambition—what’s been missing is a consistent pathway to the global stage. What we’re building is that bridge: a system that allows to nurture artists with intention, and to be seen, heard, and understood beyond borders. This audition is where that process begins.”

The audition process will include both online submissions and in-person rounds to be held across Ahmedabad, Bengaluru, Chandigarh, Chennai, Delhi, Guwahati, Hyderabad, Kolkata, Mumbai, and Pune. Select cities will also host pop-up activations as part of the audition experience, with more details to be revealed in the coming days.

To support the contestants, the audition features a series of strategic brand collaborations. Samsung inspires young aspirants through its “Show them how it’s done #withGalaxy” campaign, empowering them to learn, create, and perform confidently on a global stage. H&M empowers emerging talent to be audition-ready through its campaign, championing fashion and music as spaces for self-expression. Nongshim SHIN RAMYUN empowers the dreams and passions of young girls in India through ‘Spicy Happiness in Noodles’. Shoppers Stop unveils ‘Get Spotlight Ready’ with HYBE INDIA to power India’s First Global Girl Group Dream. Snapchat and BookMyShow will join as Media and Ticketing Partners, respectively.