Mumbai: EbixCash Private Limited, a subsidiary of Ebix, Inc. (NASDAQ: EBIX), a leading international supplier of On-Demand software and E-commerce services to the insurance, financial, healthcare and e-learning industries today announced that India’s leading tele-shopping and one stop online shop for all lifestyle – Naaptol, has selected EbixCash’s BPO Division – EbixCash Global Services as its Customer Care Operations partner for the East Region. Naaptol is a free to air television and online network that has emerged as the the No.1 home shopping company of India, while specializing in televised home shopping. The deal involves EbixCash deploying a number of centers across multiple cities to optimize and manage Naaptol’s Customer Care Operations.
Naaptol today serves 24,000 zipcodes in India, the highest among all ecommerce players, providing it a countrywide reach. The brand prides itself on high quality, state-of-the-art, affordable, innovative consumer goods and lifestyle products. From home decor to apparels to toys to kitchen appliances, the brand encapsulates fashion, luxury, comfort and style to its product portfolio combining innovation, affordability and modernity.
In August 2020, Naaptol partnered with EbixCash to initially target the Telugu and Kannada marketplace. The success of that partnership resulted in Naaptol recently selecting EbixCash to manage its customer care operations for the Eastern region of India also.