The Fact Maker

LG Electronics India Launches Next Generation Of AI TVs, Setting New Benchmark With Its LGOLEDevo AI TV & LGQNED AI TVs

Building on 11 years of OLED leadership, LG expands its horizons into premium LED technology with the unveiling of LG QNED MiniLED AI TVs, marking a new era in LCD excellence.

CHENNAI: LG Electronics (LG), a pioneer in OLED technology for over a decade, is proud to unveil its latest innovation in home entertainment: the Next Generation of AI TVs available in sizes starting from 108cms (43-inches) to 246cms (97-inches). The 2024 lineup features the most advanced range of LG OLED evo AI and LG QNED AI TVs including the LG OLED 97G4 – the world’s largest OLED TV which boasts of power packed artificial intelligence (AI) performance that takes every aspect of the viewing experience i.e., picture quality, audio quality and personalization, to new heights. With 55 new models introduced to cater to diverse viewing preferences, this launch reaffirms LG Electronics commitment to pushing the boundaries of visual excellence and personalization in the television industry

Commenting on the same, Mr. Hong Ju Jeon- MD LG Electronics India, said, “We are proud to introduce the Next Generation of AI TV’s, showcasing the forefront of innovation in both OLED and premium LED technologies. The LG 2024 LG OLED evo AI and LG QNED AI TVs lineup takes the viewing experience to a new level with an advanced processor that enables outstanding audio-visual experiences across various screen sizes, while also providing a personalized user experience tailored to each individual’s unique lifestyle and preferences. There is a growing demand for large screen TV’s in India and we are constantly enhancing our portfolio with products like World’s largest 97-inches(246.38 CM) TV with vibrant picture quality, advanced AI-powered processing technologies, Apart from this WEBOS renew program With this new line up we aim to further enhance our market leadership in Flat Panel TV in India.”

AI-Powered Experience

With enhanced AI up scaling capabilities, LG’s latest OLED AI TVs enrich and sharpen objects and backgrounds with precise pixel-level image analysis for improved picture quality. Through the power of AI, LG OLED AI TVs create a clearer, more vibrant viewing experience and offer real-time up scaling while watching sub-4K OTT content too. The advanced AI processor also refines color to capture the original mood and color tone as envisaged by the director.

In addition to remarkable pictures, AI Sound Pro enriches audio by leveraging the virtual 11.1.2 surround sound from the TV’s built-in speakers, further elevating the sense of immersion and realism. This feature also separates vocals from background noise effectively to ensure crystal-clear dialogue.

LG’s latest OLED evo G4 series impresses viewers by leveraging the company’s Brightness Booster Max technology to achieve peak brightness that is 150 percent brighter than conventional OLED TVs.

The ultimate Game play

LG OLED TV’s reputation as the ultimate gaming TV is secure with the latest models featuring several gaming advantages including an impressive Dolby vision Gaming 4K at 144Hz refresh rate. These are also NVIDIA G-SYNC® certified and are compatible with AMD FreeSync that eliminates tearing and stuttering for the most dynamic, true-to-life gaming experience. These advanced TVs also come with Game Optimizer to let gamers easily switch between display presets designed for different gaming genres.

LG’s 2024 QNED AI TV are the next generation of LCD technology that delivers bright and most vibrant colors on the screen. The thing that sets LG QNED apart is the combination of two color technologies – Quantum Dot & NanoCell. Through local dimming technology it creates sharp contrast and exceptional brightness.

The QNED line-up is further elevated with QNED MiniLED TV that is the next best thing after OLED. MiniLEDs, that are 1/40th the size of regular LEDs, when combined with Precision Dimming, improves gradations and accurately control backlight for brighter colors and deeper blacks. Additionally, the LG QNED Mini LED AI TV features Million Grey Scale to differentiate between shades of gray and show gradation with a 20-bit accuracy, resulting in immensely vibrant contrast.

The AI capability of LG QNED AI TV refines picture quality and also boasts richer, fuller audio with virtual 9.1.2 surround sound creating a dome of sound around you for incredible immersion.

In 2024, LG is celebrating its decade-long journey with webOS by continuing to enhance the smart TV platform’s versatility, giving users an even more personalized and convenient home entertainment experience. It allows users to create up to 10 individual profiles as a way of tailoring the experience to their tastes and preferences. Based on their profiles, users can customize the Home screen and set personalized settings with minimal effort. This permits easy access to their favorite content and services and access to the personalized picture wizard, a service that lets them adjust image quality to their liking. For the purpose of privacy, each profile can be password protected.

LG’s master stroke is the WebOS Re:New program, which promises operating system upgrades for the next five years. Each update will completely revamp the UI, giving a feel of a new TV to the customers, every year for next 5 years.

For an enriched home entertainment experience with heightened immersion, LG OLED AI TVs and QNED AI TVs continue to support the image and audio-enhancing capabilities of Dolby Vision™ and Dolby Atmos™. FILMMAKER MODE allows users to see films just as the director intended right in their own homes.

The Home Cinema experience completes with addition of TV matching Soundbars. TVs pairs wirelessly with Soundbars through WOWCAST Built-in. WOW Orchestra creates highly immersive three-dimensional audio, while the TV’s built-in speakers and soundbar work together as a unified audio system to supply the superior sound. What’s more, LG’s AI Sound Algorithms analyze each speaker’s performance and further optimize audio output for a more refined sound, enriching viewing pleasure.

In 2024, LG TVs have Apple AirPlay and Google Chromecast built-in to let users effortlessly cast content from their mobile devices to their ultra-large TV screen.

Committed to making technology more inclusive and enhance the user experience for individuals with diverse abilities, LG TVs offer a wide range of accessibility features within Quick Card’s Accessibility section. This means that everyone can now effortlessly find accessibility features on the Home screen, including useful services designed to support disabilities. Additionally, remote control tutorials and chatbot services help users access services with just their voice.

Price and Availability

2024 LG OLED evo AI 4K TVs

The LG OLED evo G4 AI Series:

Available Sizes: 246cm (97), 196cm (77), 165cm (65) & 149cm (55) with price starting at INR 239990 with topmost model OLED97G4 being available at INR 2049990.

The LG OLED evo C4 AI Series:

Available Sizes: 211cm (83), 196cm (77), 165cm (65), 149cm (55), 122cm (48) & 107cm (42) and will with price starting at INR 119990

LGOLED B4 AI Series:

Available Sizes: 196cm (77), 165cm (65), 149cm (55) with price starting from 169990

2024 LG QNED AI TVs

QNED90T (QNED MiniLED AI TV)

Available Size: 165cm (65) priced at INR 189990

QNED88T (QNED AI TV)

Available Sizes: 191cm (75), 165cm (65) and 149cm (55) with price starting at INR 103990

QNED82T (QNED AI TV)

Available Sizes: 191cm(75), 165cm(65),149cm(55),127cm(50),109cm(43), with price starting at INR 62990