The Fact Maker

NITCO unveils exotic marble & stone designs at “Coverings 2022” in USA

The 4-day exhibition was held between April 5-8 in Las Vegas, Nevada, USA

NITCO, India’s leading surface design company, today said the company participated in the recently concluded Coverings 2022 event, held in the city of Las Vegas, USA. The 4-day event, the largest exhibition for tiles and natural stones in the USA and North America, was held between April 5-8, 2022. The company showcased its unique products in the illustrious exhibition, which also had international pavilions, show floor exhibits, live installation demos, CID Awards, and complimentary educational opportunities.

While the world’s biggest companies in the tile and natural stone space were present in the exhibition to display their products, NITCO introduced its new range of wall tiles and mosaics for the second consecutive year in the US. It is the only company in India which has such a wide range of products and designs encompassing tiles, marble & mosaic.

Coverings is the largest tile and natural stone event in North America, featuring exhibitors from more than 40 countries and attracting thousands of distributors, retailers, fabricators, contractors, specifiers, architectural and design professionals and builders and real estate developers. Coverings offers custom tile & stone solutions to architects & designers on the show floor and beyond. Further, updated & latest trends and design inspirations across the world of ceramic space were seen at Coverings.

Diviyang Chheda, Head – International Business, said, “We were really excited to be a part of Coverings 2022, and unveil our unique range of exotic marble and stone designs, in slab sizes of 8×4 ft. Our goal was to design a better world and create products inspired by nature. We design our products around the customer, understand local trends, bring our global expertise and work with our trade partners with trust.

“The U.S. imported 1.68 billon square feet of ceramic tile 3Q 2021 YTD, up 21.5% from 3Q 2020 YTD. Imports made up 71.6% of U.S. tile consumption by volume through 3Q 2021, up from 69.4% in 2020. There is immense opportunity for NITCO to expand its presence and reach in USA & Latin American markets in the coming years as we are already supplying to one of the biggest home improvement stores,” said Diviyang Chheda.

NITCO possesses CTPAT, RESA, BIS quality and process certifications that especially helped to mark its footprint in the US market. NITCO’s export business is spread across more than 40 countries. It is the only company that owns one of the world’s most advanced, fully automated Breton plant for marble processing, a SACMI tile plant and Mosaic technology providing an array of products from cut to size marble, counter tops in marble and porcelain, encaustic, subway, backsplash mosaic, porcelain wall and floor tiles. NITCO’s unique design process makes each of its products a true to life one. It draws inspiration from its own marble and stone, capturing every detail of nature, color and texture. With its superior products, NITCO’s exports are scaling new heights.