iTokri, India’s leading e-tailer for handicraft and handloom products, forecasts the trends for 2022 in fashion, home decor, and accessories including shopping preferences that have changed in the last two years due to the pandemic.
The year 2022 will be about a Sustainability. This dynamically blending trend will transform the way we live and captivate our style statements across segments.
As the popularity and demand for sustainable lifestyle grows, it will become the new style statement in every category, from clothing to home decor and kitchen appliances as well as from accessories to footwear. Sustainable products are trends that are long lasting and will make the fashion world go round, redefining our awareness levels towards living in a sustainable life and even the way we consume fashion.
Here are some of the important trends for 2022 that will remain relevant for years to come.
Fashion with comfort – With sustainable fashion gaining more and more traction and people continuing to work from home, the trend of comfort-wear will reign in 2022. Casual and loungewear clothes like oversized tops to pure cotton palazzo pants, kurta to satin pajamas, and dresses in fine quality cotton and exquisite handloom fabric will be a trendsetter (AM to PM fashion) for everyone.
Sustainability in Home Decor – As the new year begins, it’s time to give your home a classic new look with traditional home decor items. This year will see a lot of home decor items made of natural materials getting popular. Trendy handmade decor items made of natural materials like bamboo and sabai grass will be in demand in the home décor segment. From vibrant table runners to hand-carved natural wood coasters, and decorative lampshades to antique wine bottle holders; it’ll be the year for decorating home with handcrafted products coming from across the country.
Sustainability in accessories – In 2022 the combination of refreshing classic and bold looks will be the new favorites in fashion trends. We will see a new trend of men and women adorning jewelry made of natural stones, opaque crystals set, and plenty of silver that will elevate the existing wardrobe. Also, multicolor handbags to wide waist belts will add freshness to your wardrobe. Other accessories like silk bands for hair and retro scarves will give a glamorous finish to everyday looks.
Trending with embroideries – This is the one trend that’s making a major come back. Embroidery in apparel and fashionable pieces like belts, hats, dresses, shoes will make them even more colorful and unique. Embroidery styles like Kashidakari, Rabari Embroidery, Gara Craft, Aughi designs from Uttar Pradesh, and many others will be trending in 2022.
“We hope the forecast offers perspective beyond the fashion trends and helps people understand what’s trending and suitable for everyday life as we head into the new year and embrace a ‘new normal’ together. At iTokri, we aim to promote sustainability as a lifelong choice because of the benefits it offers and help our customers look and feel the best way possible. This New Year, trends across different segments will see people indulging in more handmade and handicraft products than earlier, especially the youth.” Says Nitin Pamnani, Co-Founder, iTokri.