The Fact Maker

This Women’s Day, Colorbar’s #QueenOfHearts Campaign Invites You to Rule with Confidence, Power, and Magic

New Delhi: This International Women’s Day, Colorbar invites women across the country to step into their power and embrace their inner magic with the launch of its #QueenOfHearts campaign. A celebration of self-worth, confidence, and undeniable charisma, this campaign crowns every woman as the queen she truly is.

In a world that often sets limits, Colorbar believes that a woman’s strength lies in her ability to rise beyond them. Whether she’s making boardroom decisions, breaking barriers, or embracing her individuality with pride, she rules every space she enters. And this Women’s Day, Colorbar is here to honour that reign.

The brand has rolled out visually striking and impactful digital content and exclusive offers that reinforces the brand’s philosophy, because every queen deserves nothing but magic at her service. With stunning red hues that symbolise power, passion, and resilience, the campaign features a royal line-up of beauty looks that embody the essence of modern-day queens.

Speaking about the campaign, Mr. Samir K. Modi, Founder and Managing Director of Colorbar Cosmetics, shared, “At Colorbar, we believe that beauty is not just about appearance, it’s about owning who you are, with confidence and conviction. Our mission has always been to empower individuals to express themselves unapologetically and ignite the magic within. The #QueenOfHearts campaign is a tribute to the strength and grace of women and how they can rule each space they are a part of. This campaign is not just about celebrating Women, it’s about making them feel confident and powerful in their being.”

Colorbar invites all to join the movement and celebrate their inner strength and recognise the magic inside. The campaign is live on the brand’s social media handles. So swipe and discover the perfect shade of power, because some are born queens, others rise. And this Women’s Day, all will reign together with the magic of Colorbar.