The Fact Maker

Fresher Hiring Sees 6% MoM Growth, Skill-Based Roles Rise to 14%: foundit insights tracker

Bengaluru: India’s job market continued its upward momentum in February 2025, with hiring growing 10% month-over-month (MoM), according to the latest insights from foundit (formerly Monster APAC & ME), Asia’s leading jobs and talent platform. This trend is particularly evident in fresher hiring, where employers are increasingly prioritising skills, certifications, and industry-specific expertise over formal degrees. The share of job listings prioritising competencies over qualifications has risen from 4% in 2023 to 14% in 2025, reflecting a shift towards a more skills-driven workforce in line with evolving industry demands.

“The shift towards skill-based hiring is undeniable,” stated V Suresh, CEO, foundit. “Employers are increasingly prioritising candidates with practical expertise and industry-relevant skills. This presents a valuable opportunity for recent graduates to focus on acquiring in-demand skills, earning certifications, and building robust portfolios that highlight their capabilities, ultimately enabling them to differentiate themselves in an ever-evolving job market.”

Fresher Hiring Trends

India’s fresher job market maintained steady growth in February 2025, with hiring rising 6% month-over-month (MoM), reflecting sustained employer demand for entry-level talent.

Among sectors, IT – Hardware & Software continued to lead fresher hiring, nearly doubling its share from 17% in 2024 to 34% in 2025.

Top Hiring Industries for Freshers

Industry
% Share of Fresher Jobs
 
Feb-23Feb-24Feb-25
IT- Hardware, Software23%17%34%
Recruitment, Staffing3%3%8%
BFSI9%9%7%
Education/ Edtech2%3%6%
BPO/ ITES14%12%5%
Advertising, Market Research, Public Relations (PR) 2%3%5%

The recruitment and staffing industry have also seen notable growth in fresher hiring, highlighting the rising demand for fresh talent across various domains. Meanwhile, sectors such as BFSI and BPO/ITES have experienced a decline in fresher hiring, reflecting changing industry priorities.

Top Hiring Functions for Freshers

Function   % Share of Fresher Jobs  
Feb-23Feb-24Feb-25
IT32%27%26%
HR & Admin17%4%6%
Sales & BD13%21%18%
Engineering / Production9%4%6%
Finance & Accounting9%7%5%
Medical Roles4%8%7%
Marketing & Communications4%8%11%

Across job functions, IT remains the most in-demand field, though its share has slightly dipped. Sales & Business Development, Marketing & Communications, and Medical roles have gained traction, with Marketing & Communications now accounting for 11% of fresher job postings—a significant increase from previous years.

Top Hiring Locations for Freshers

Location   % Share of Fresher Jobs
Feb-23Feb-24Feb-25
Delhi / NCR18%19%20%
Mumbai 12%10%16%
Bengaluru14%13%12%
Chennai8%8%5%
Pune8%7%12%
Hyderabad8%7%6%
Kolkata4%4%3%
Ahmedabad5%4%2%

Beyond the major metropolitan areas, Tier-2 cities like Nasik, Jaipur, Surat, Coimbatore, Indore, Kochi, Thane, Vadodara, Chandigarh, and Nagpur are also emerging as key locations for fresher job opportunities.

Top-Paying Industries for Freshers

Fresher salaries in February 2025 reveal a diverse landscape across industries. Animation & Gaming and Medical/Healthcare sectors lead in YoY growth, showcasing a 15% and 8% increase respectively, while also offering competitive average salary ranges.

IndustryAvg-Min-Salary
(₹ LPA)
Avg-Max-Salary
(₹ LPA)
YoY Growth in Salary
Animation & Gaming342,094620,25615%
Medical, Healthcare, Hospitals1,317,9621,849,0738%
Retail303,705490,4578%
Semiconductors, Electronics293,229592,3437%
Fertilisers & Pesticides330,643544,8005%
GCCs232,047438,9143%

In addition to the above industries, Strategy/Management Consulting and IT-Software roles provide the highest earning potential for fresh graduates. However, the IT-Software and Internet/Ecommerce sectors experienced a slight decrease of (-5%) each in year-over-year (YoY) salary growth. The Insurance and Recruitment/Staffing industries experienced the most significant decline (-12%) in salaries for fresh graduates compared to the previous year.

Key Sectors Surge: Import & Export, BPO, and Consumer Electronics Lead Job Growth

In February 2025, the Import & Export and BPO sectors recorded the strongest month-over-month (MoM) hiring growth at 14%, followed by Energy at 12%, and Logistics & Transportation at 11%.

On a year-over-year (YoY) basis, Consumer Electronics led with an impressive 84% increase in hiring, followed by Manufacturing (67%), Healthcare & Pharmaceuticals (65%), and Real Estate (52%). Energy and Logistics & Transportation also showed robust YoY hiring growth of around 40%.

Location Hiring Trends: Pune and Bangalore Lead the Way

Pune led in month-over-month (MoM) hiring growth at 6.7%, followed closely by Ahmedabad at 6.3%, indicating strong regional expansion. Looking at year-over-year (YoY) hiring numbers, Bangalore saw the sharpest rise in hiring at 43%, followed by Hyderabad (40%), and Pune (39%). Chandigarh and Delhi-NCR also posted strong YoY hiring growth, at 34% and 31% respectively, highlighting steady hiring demand in these metropolitan areas.

Hiring Demand Trends Across Experience Levels

Hiring Demand By Experience Level
Entry Level (0-3)6%
Associate-Level (4-6 Years)4%
Mid-Senior Level (7-10 Years)10%
Senior-Level Roles (11-15 Years)3%
Executive-Level Positions (16+ Years)0%

While entry-level positions saw a modest increase, mid-senior level roles (7-10 years) experienced the most significant hiring growth at 10%, suggesting a focus on experienced professionals to drive innovation and growth.