Samsung, India’s most trusted consumer electronics brand, has ushered in the next generation of kitchen design with the launch of BESPOKE, its new generation of refrigerators in India. The new age consumers want tailor-made experiences – from personalised holidays to customised fitness plans. Samsung’s BESPOKE refrigerators are designed to offer customised design options for a modern modular kitchen that suit your personal taste.
Samsung’s BESPOKE French Door refrigerator lineup, available in 4-Door Flex Family Hub
“With kitchens being the hub of Indian homes, we wanted to offer our consumers a refrigerator that not only fulfills their refrigeration needs, but also reflects their personal style. We are excited to launch the BESPOKE refrigerator range that is more than just a home appliance. It brings together Samsung’s innovative technology with a product designed to fit into consumers’ lifestyles, just as every bespoke item should,” said Raju Pullan, Senior Vice President, Consumer Electronics Business, Samsung India.
The BESPOKE refrigerators not only offer design innovation but also technology innovations. The BESPOKE 4-Door Flex Family Hub
Price and Availability:
The pre-book for BESPOKE refrigerators will start from October 12, 2021, on Samsung’s official online store, Samsung shop , online portals of leading retailer partners and at all leading consumer electronics retail stores across the country. Consumer’s pre-booking Samsung BESPOKE refrigerators will get up to 20% cashback and an 18-month No Cost EMI option.
The BESPOKE range of refrigerators will be available at a special price for the following models:
- BESPOKE in Glam Navy & Glam White Glass dual colors in 674L capacity – INR 167,990
- BESPOKE Family Hub
in Glam Navy & Glam white Glass in 934L capacity – INR 255,000
- BESPOKE Family Hub
in Black Caviar Metal in 865L capacity – INR 269,990
BESPOKE refrigerators will be available across retail stores and online portals from October 18, 2021 and will come with a 10-year warranty on its digital inverter technology compressor and 1-year warranty on the refrigerator.