New Delhi: The global pandemic has highlighted the need for comprehensive hygiene solutions in households and consumers are looking for safe, effective and innovative products to fortify their defence against germs, including viruses. Neem, the traditional Indian natural ingredient provides the answer. Neem is an acknowledged germ fighter and is recognised in Ayurveda centuries for its disinfecting properties. Inspired by the call for an Aatma Nirbhar Bharat, Vestige is leveraging this powerful Indian herb to help people guard against dangerous infections.
Following the path of combining wellness with ancient Indian medical tradition, Vestige Marketing Pvt. Ltd., one of India’s leading home-grown direct selling companies and the only Indian company in the world’s top 30 direct selling companies (as per the 2020 DSN Global 100 ranking), re-introduces one of its popular home hygiene products under the sub-brand Hyvest in a new avatar. Hyvest Ultra Shield is fortified with the power of Neem that has anti-viral, anti-bacterial and anti-fungal properties. Hyvest Ultra Shield, powered by Neem is a water-based multipurpose, non-harmful disinfectant spray with Neem extracts that gives long-lasting protection for up to 15 days. It works on all solid and soft surfaces, including fabrics, upholstery, and is safe for all equipment, electronics and cars.
Hyvest Ultra Shield is registered with the Environmental Protection Agency (EPA) and it has been classified as non-toxic and non-hazardous. This helps to keep the surroundings clean without harming the environment. Hyvest Ultra Shield’s USP is a Micro-biostatic Antimicrobial Coating, which is created on the surface when applied and this coating inhibits the growth of bacteria, mould, and mildew.
Commenting on the launch, Mr Gautam Bali, MD, Vestige Marketing Pvt Ltd said, “As a responsible brand, Vestige is committed to bring out relevant and practical solutions for our consumers. Vestige offers a strong portfolio of home care and hygiene products, which have witnessed a surge in demand owing to the pandemic.”
Hygiene has gained unprecedented importance in our lives. While basic hygiene practices such as washing our hands after returning home from work or before sitting down for a meal have always been a part of our routine, an entire global conversation has emerged around it, overnight. For instance, hand hygiene is now a critical part of the World Health Organization (WHO), along with an increased emphasis on disinfection and sanitation of all spaces to safeguard everyone from falling prey to any infectious diseases.
According to a report by 6W Research, the Indian surface disinfectant market is expected to register high growth during 2020-2026 owing to the COVID-19 outbreak, which has increased the demand for surface disinfection. The government is also stepping up its efforts to provide quality health and sanitation facilities across the country.
Hyvest Ultra Shield with Neem Extracts
The Hyvest Ultra Shield is a water-based multipurpose and non –poisonous disinfectant spray with Neem extracts. The Neem extracts contain antioxidants that give long-lasting anti-germ protection for up to 15 days.
It prevents up to 99.99% protection from micro-organisms. Hyvest Ultra Shield is registered with the Environmental Protection Agency (EPA) and is classified as non-toxic and non-hazardous. It works on all solid surfaces and soft surface, including fabrics, upholstery and is safe for all equipment, electronics, cars. It also neutralises offensive odours and prevents the growth of mould and mildew. It can be used on surfaces like:
- Curtains
- Furniture
- Mattresses
- Restrooms
- Floor, Walls & Ceilings
- Carpets
- Kitchen slabs
- Door handles
- Footwear
- Toys
- Mobile phones
HYVEST Ultra Shield comes in a 500 ml pack and is priced at MRP ₹665.00, inclusive of all taxes.