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Food
Aashirvaad Turns “Kya Kha Ke Aya Hai” into a Nationwide Protein Cue
As conversations around protein consumption grow across India, Aashirvaad Atta with High Protein is reshaping how the country thinks about fulfilling this essential nutrient - making it simpler, more accessible and rooted in everyday!-->…
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Mindful Sipping: Why Consumers Are Choosing Smarter Beverage Habits
India’s beverage culture is evolving rapidly as consumers become more conscious about what they drink and why they choose it. Refreshment alone is no longer the defining factor, convenience, wellness, flavour innovation, indulgence, and!-->…
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Why Groundnut Oil is the best Choice for making Mango Pickle
Traditional ‘Avakaya’/ “Māvina uppinakāyi” in Groundnut oil – a feast of flavours and nostalgia"
Summers in India are synonymous with the sensory ritual of pickle making. The sharp tang of raw green mangoes, the earthy warmth of freshly!-->!-->!-->…
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The OREO Brand & BTS Movement is On! Introducing the Limited Edition OREO & BTS Cookies
Chennai - OREO and BTS fans, get ready for an OREO cookie BTS made just for you. That’s right: RM, Jin, SUGA, j-hope, Jimin, V, and Jung Kook are joining forces with the world’s #1 cookie to drop the Limited Edition OREO & BTS Cookies,!-->…
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Benedict’s Arrives In South Bengaluru With An All-Day Diner Concept
A new addition to South Bengaluru’s dining scene, Benedict’s brings together the ease of a neighbourhood diner with the structure of a full-service all-day diner. Located in JP Nagar, the space serves breakfast through dinner, with a menu!-->…
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ITC MasterChef Elevates Everyday Meals with ‘Har Roz Kuch Special’
ITC Master Chef, one of India’s most trusted frozen food brands, has released two new TVC campaign built around its latest proposition, ‘Har Roz Kuch Special’, highlighting how everyday meals can be effortlessly elevated into!-->…
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Sunfeast Launches Breakfast Smoothie for India’s Busy Mornings
Chennai: Reinforcing its focus on category innovation and evolving consumer needs, ITC Foods has announced the launch of Sunfeast Breakfast Smoothie, a ready-to-drink beverage for today’s fast-paced lifestyle. Positioned at the!-->…
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Paloma Panchranga: A World Paloma Day Soirée at The Blue Bar
Panchranga, an elegant week-long cocktail celebration that brings together the vibrant spirit of Mexico’s iconic Paloma and the expressive citrus traditions of India. Rooted in craft, culture, and contemporary mixology, the celebration!-->…
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Sips of the Season: Redefining Refreshment in India’s Summer Heat
As India braces for another intense summer, consumers are no longer reaching for just any cold drink they’re choosing beverages that hydrate smarter, energise better, and align with evolving wellness lifestyles. From mineral-rich!-->…
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PHURR Explores The Savoury Side Of Hapus Mangoes Through A Vegetarian Lens
This summer, PHURR introduces a limited-edition menu built around Hapus mangoes sourced from Maharashtra’s Konkan region. Instead of leaning into nostalgia and sweetness, the menu explores the fruit through a savoury lens, balancing heat,!-->…
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